Innovative programme to facilitate player development
and c-suite business opportunities
The teams at Rocket Yard and Hype Sports Management have partnered with TRAK Employment Solutions LTD to create a unique player development programme, which also presents unparalleled opportunities for business networking.
Beginning in April, a TRAKSTAR Order of Merit will be created between participating golfers, taking into account performances on developmental tours, as well as appearances on the Challenge, DP World, and Korn Ferry Tours. Players involved in the programme include the likes of: former British Amateur Champions Scott Gregory and Laird Shephard, Open Qualifier Jack Floydd, English Amateur Champion Tom Thurloway, Emirates Amateur Champion and British Amateur finalist Monty Scowsill, former PGA Tour Canada Q-School Champion David Wicks, and Clutch Pro Tour winner Taylor Carter.
At the end of the season, the first 8 positions on the Order of Merit will receive a cash bonus from the overall prize pool of £23,000.
In addition to the overall sponsorship from TRAK, the programme creates partnership opportunities for wider businesses and individuals keen to meet likeminded C-suite executives. Unlike traditional business connections, each event in the Fan Experience Series will see a select group of 8-20 individuals getting together in a competitive environment, alongside the elite golfers taking part in the Order of Merit. Only TRAK STAR partners will be eligible to invite guests, who will meet throughout the year in a competitive, yet fun, setting, including; track days, indoor golf, horse racing meets, and more.
In addition to attendance and invitations for the Fan Experience Series, a select number of opportunities exist for TRAKSTAR partners to sponsor aspects of the Order of Merit, as well as being a presenting partner or individual sponsor of the individual networking events throughout the year – offering exclusive access to the network. Sponsors are also afforded access to the professional golfers within the Order of Merit, with the ability to build longer term partnerships with this exciting group of players.
Of the overall initiative, Daryl Evans, Founder of Rocket Yard said; “The main objective we had when creating the business was to build innovative and original ways for potential sponsors to better leverage their involvement in sport. TRAKSTAR does exactly that, through visible advertising, as well as a unique experience for sponsors and their suppliers, we’ve been able to create an offering unlike anything else out there.”
Ally Mellor, Director, Hype Sports Management, added: “Our players are always looking for new ways of connecting with potential partners. TRAKSTAR enables them to meet and network with those looking to have a presence within the sport, whilst competing for an attractive prize fund through their own on-course performances. There’s really nothing else like this for up-and-coming professionals in our sport”.
TRAK Employment Solutions said: “Xx”
The Order of Merit will be updated weekly, with fans encouraged to interact with TRAKSTAR through the newly-created social channels, as well as the individual channels of the participating golfers.
For more information on Hype Sports Management, click here
For more information on TRAK Solutions Employment, click here