“SPORT IS THE NEXUS THAT CUTS THROUGH THE GENDER, RACIAL, SOCIAL, FINANCIAL AND GEOGRAPHICAL BOUNDARIES THAT TRADITIONALLY AND HISTORICALLY DIVIDE US.”

– Arthur Jupp

WHAT IS ROCKET SCHOOL?

Rocket School is a service to help businesses establish effective sport sponsorship programs within their marketing strategy, in a way that unites the diversity and passion that sits within each and every sports fan.

SPORTS AMBASSADORS

CARLY BOOTH

CHRIS RYAN

SHAUN MURPHY

WHAT WE DO

1

Provide sponsorship training for marketing teams who are ready to move from advertiser to sponsor.

2

Establish a sponsorship program for brands and rights holders to sit within their existing marketing plan.

3

Fully-manage sponsorship programs, working within a set of KPI’s on behalf of brands and rights holders.

All this, with the sole purpose of showing and delivering to others that a message of equality and inclusivity is a powerful tool in influencing their communities and their businesses for the better.

WHY BRANDS INVEST IN SPORT SPONSORSHIP

Sponsorship allows companies to access and engage with their customers in an inclusive, rather than an intrusive way. A good sports marketing program puts brands and firms at the heart of the action, right where the passion and the attention of the fans is already placed.

It’s a clever way to overcome the customer’s cognitive defensive barriers, which on the other hand are on the ready with any form of advertising.

SPONSORSHIP & MARKETING

Sponsorship is a marketing discipline and should be practiced, not done. Sponsorship is an integral part of a well-rounded marketing plan and is ideal for those brands looking to crossover from advertiser to sponsor, opening them up to new audiences and customers.

If done correctly and impactfully, sponsorship is a rock-solid marketing solution for small and medium sized companies and of course, large sized firms have benefited hugely over the years.

WHAT TO EXPECT WITH ROCKET SCHOOL

A BRIEF HISTORY OF SPONSORSHIP

TARGETED AUDIENCE DATA & RESEARCH

SETTING GOALS & OBJECTIVES

SPONSORSHIP & ACTIVATION BENEFITS

IDENTIFYING THE RIGHT PROPERTIES

MARKETING ACTIVATIONS

POSITIONING YOUR BRAND IN SPORT

HOW TO MEASURE ROI

COMPETITOR ANALYSIS

CONTRACT NEGOTIATION

SPONSORSHIP AUDIT

NETWORKING THE NETWORK

ROCKET SCHOOL PARTNERS

MAKE AN ENQUIRY