When he’s not closing deals or building fan-powered empires, Dazzler is passionately shouting at a Liverpool match or being outsmarted by his kids.
As the Founder, CEO, and Mastermind of Sports Business at Rocket Yard Sports, Dazzler turns the emotional power of sport into real-world business growth for brands, athletes, and leagues.
For Dazzlerl, sport isn’t just a game , it’s the greatest connector on Earth. At Rocket Yard, he leads with one goal: solve the problems that matter most and build brands that fans never forget.
Mastermind of Sports Business
Dazzler sets the vision, calls the plays, and makes sure Rocket Yard clients aren’t just playing the game - they’re winning it.
From fan engagement strategies to commercial growth plans, Dazzler builds the systems that help brands, athletes, and leagues turn passion into profit and marketing into momentum.
He’s the big-picture thinker who makes sure every move Rocket Yard makes drives real-world results and keeps brands one step ahead of the competition.
The Problems Dazzler Tackles
What you will learn from Dazzler
DAZZLER'S EBOOKS
EBOOK
The Buying Psychology of Sports Fans
Understand what drives sports fans to buy, engage, and stay loyal to your brand in a competitive marketplace.
$50
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EBOOK
The Content Creator Economy
Tap into the evolving creator economy to scale your brand’s reach and connect with audiences authentically.
$50
Buy Now
EBOOK
The Sports Marketing Guide to Working with Athletes
Learn how to build meaningful partnerships with athletes that drive brand exposure and business results.
$50
Buy Now
EBOOK
The Sports Marketing Guide to Working with Leagues and Teams
Master the dynamics of collaborating with sports leagues and teams to grow your brand’s footprint and relevance.
$50
Buy Now
EBOOK
The Art of Storytelling in Sports Marketing
Master how to connect emotionally and powerfully through storytelling to elevate your brand in sports marketing.
$50
Buy NowFOLLOW DAZZLER
